Global Journal of Economics and Business

Related Articles ( Customer satisfaction )

The Role of Marketing Quality in Commercial Banks In Achieving Customer Satisfaction - Case Study of Gulf Bank Algeria Bechar Agency

Hadji Karima , Merzougui Zakaria , Naar Mabarka

The objective of this study is to identify the extent to which marketing quality is applied at the level of banks and its impact on customer satisfaction. Gulf Bank of Algeria agency has been selected as a case study, a questionnaire was distributed to a sample of 56 customers of this bank, analyzing ...

Full Article

Marketing of insurance services and their contribution to customer satisfaction (2014-2018 case study of Chikan Insurance and Reinvestment)

Manahel Abdulhab Tban Mohammed

: This study examined marketing of insurance services and their contribution to customer satisfaction. Status of the State of Khartoum (2014-2018) was used. Resolution was a tool for data collection. The study followed the descriptive and analytical approach. Advertising has effectively contributed to ...

Full Article

Quality of banking services on competitiveness of Sudanese banks:case of Al Baraka Bank (Dongola branch)

Nagwa Abdullah Mahmoud , Masha’er Hussein Khalifa Ali

The study aimed to assess the quality of banking services including reliability, dependability, safety, responsiveness, and empathy on the competitiveness of the bank. The study was conducted on an intended sample of 200 respondents from the bank’s clients, to evaluate the quality of the services ...

Full Article

Total quality management in the insurance sector

Tahani Salem Ali Alali

Employees were doing business in competitive and dynamic conditions to improve and enhance their business performance and capabilities continually. One of the critical determinants of the company's survival in such circumstances is total quality administration. In recent years, the company administration ...

Full Article

The Quality of Banking Services and its Relationship to Customer Satisfaction at the Arab Islamic Bank in Palestine

Ahmad Herzallah , Hamza Nadi , Salwa Barghouthi , Yasmeen Abd Alwahab

Objectives: The aim of this study was to determine the quality of banking services and its   relationship with customer satisfaction at the Arab Islamic Bank. Methods: To achieve the study objectives, a descriptive-analytical approach was used. A questionnaire was designed, consisting of two ...

Full Article

Please Wait ...